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One Size Does Not Fit All in Business Gift Giving

Posted on July 1, 2017 at 10:25 PM

April 11, 2015 by Lisa Wolf

Branded promotional products are a huge part of business but knowing why, when, who, and what is a huge part of making the right impact on your target. T-Shirts and water bottles are great give-aways for most audiences and you can procure them easily from many sources like promo product distributors and online shops. Great options for trade shows, group give-aways, and events, but, not perfect in all situations.

There are key business opportunities where a high quality, designer, or carefully curated gift should be selected. International clientelle, C-Level executives, and Top Performers often require something different from the usual give-ways or something found in your company store. Certain business situations require elegant, understated, and impactful items to achieve desired results. Those results might be to convey the image of the giving company, to thank someone for work well done, or to incent them to continue to purchase from you or be a top seller.

Although everyone can use a cool new plastic pen and the value of the impression from those in high volumes is certainly a plus, there are those occasions where something different, maybe unique, personalized, high quality and thoughtfully selected is the right choice.

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Categories: NorCal Wholesale

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